Aim: The Sustainable Hypermarket
Blink´s assignment: develop the next generation Hypermarket for ICA, “The Sustainable Hypermarket.”
ICA is one of the Nordic region’s main players in grocery retail with net sales of around SEK 126 billion and around 23,000 employees, most of them in Sweden and the Baltic region.
The aim of this concept is to reduce 50% of waste - a step change in sustainability. This is how we make it happen:
Tech
Next generation coolers, improving shelf life
Digital
Shelf life optimization
Farm to Table
Less transport & better taste
No Plastic
Replaced by recycled & non-fossil
Value
Good, short date with reduced price
Food Craftsmanship
From scratch in-store food production
Up-Cycling
Turning waste into great food again
Sustainable Design
Thinking, materials and production
Co-Labs
Local restaurants turn due date groceries into amazing food
Bio Compost
Creating soil and gas from our food waste